Often you might think that the phone of a branded company is expensive and why the local companies or chinese phones are so cheap. So this is due to OEM & ODM. And we will tell you the people that what is OEM ? original equipment manufacturers what’s hot original design manufacturers. How to make products in the world of electronics who is the original equipment manufacturers. who is the original design manufacturers. How do you find rebranded and copy phones ?
What is OEM ?
No company in the world makes all parts of the product that it produces. In other words, no company can make all the things in its product itself. For example, you have a dell’s laptop. So what do you think is that all parts of the laptop, such as motherboard, ram, harddisk, processor, all have been made by the dell company.
Assume that the iPhone is a great phone from apple company. The apple company has made it in its factory. No company can make all parts of its product. He asks some part from other companies. Here you have to take care of two things. An OEM concept and second ODM concept.
OEM Concept
The full name of oem is original equipment manufacturers. Suppose I have to make a product, like a smart phone, or a motherboard, or anything else. But I do not have such facilities that I can make them with me. But I have a complete idea, a complete concept. My whole team and I work on it. Do the entire research. He designed it perfectly in his computer. But can not manufacture. Now in such a situation, I give it to another company so that he is ready to manufacture a product on my design or on my specification.
It’s just like you have to make a chair, and you went to a carpenter and told him how this chair would look, how tall would it be. And the carpenter gives you a chair on your design. In the same way, a company designs the product in the oem, and produces the product from another company on its design. But the company that has designed all the rights of that product has it. Like apple’s oem foxcon that produces the product for apple on its given design, but Apple possesses all the rights to that product.
There is also one thing in oem that you have harddisk tosiba in your computer. ram is your dlink, and processor intel core is i5, so oem of these particular part will be their company which they have created. That is oem for intel core i5.
ODM Concept
Puma name of odm is original design manufacturers. What happens in the odm is that you have an idea that you have to make such a product. But you can not design it, nor can you manufacture it. Because you have no such facilities available. Just like you have to manufacture a phone but it’s just an idea. What did you do in that situation that you have contracted a company that I have to make a phone. And you told that company all your specification. Now the odm here is what it does all the work, and the design suggests that you can make this design such a phone on this specification.
After that, order you, give the logo, which box will speak and odm will produce that product and give it to you. But here the client company does not have much control, here in that phone all that ip is of that ODM itself. All patents also happen to that ODM.
There is two odm quanta and compale in the world of laptops. These two companies make laptops for the world’s largest company. Just like Dell has to make an allienware, he will contact quanta and will say that I have this idea and how it can become an allienware. Now quanta will design a system according to the idea of dell. And will manufacture it and deliver the dell and the dell will do the job of selling it in his name in the market. This is the concept of complete OEM and ODM.
Disadvantage of ODM
Where the loss is related to odm, the loss is then public. Because there is no work of any research and development in this. The things made from the already made are sold just by stamping their name. The advantage is to the company.
When a company produces a product, it is called Research and Development or R & D, after making a product before making it a product
What are Rebranded or Copy products ?
In the odm, no research is done in the client side. Just went to an odm and you told him that you had to make a phone, then the odm showed the design and model already prepared from you, on whatever design you put a finger on it. The odm will deliver the product to your specified logo and box.
Also Read in Hindi : Keyword Density Kya Hai ?
If another company goes also and he liked the same phone, then odm will deliver the same phone again and again in another company logo and box. This type of product is called a rebranded product or copy product. Those who look different from outside but all from inside are alike.