Keywords are a fundamental part of SEO, no matter in which niche you do business, keywords help the right customers reach you in an organic way. As the competition of growing and more businesses are coming online, managing & keywords have become more complex.

All the organic traffic, conversions, sales, engagement, and other factors are directly linked with keywords ranking positions. So it becomes critical to keep track of your keywords and check their ranking positions. If you are new to SEO and searching for the best tools to track keywords, we have got you covered. In this article, we will have a look at the top five tools the a SEO Company India use to track your keywords ranking and retain your organic results.

1. SEMrush

SEMrush is a goldmine for both SEO beginners and experts as this tool offers you a wide range of analysis and tracking options that you will ever need. It is among the simplest SEO tool to use and track the positions of your keywords.

You can add your website, add targeted keywords and this tool effortlessly keep track of everything. SEMrush is a complete SEO toolkit that helps you stay ahead of your competitors. You can track the positions of your keywords in terms of various factors including featured snippets, Google sitelinks, or knowledge panel. Along with this, you can also check for how many keywords your site is ranking along with their positions.

2. Ahrefs

This is again a professional tool that is quite popular among SEO experts and professionals. By leveraging Ahrefs Rank Tracker feature, you can add your website to the dashboard, or on the other hand, you can also connect your Google Search Console account with Ahrefs to sync all the important data.

Once you are done with the setup, you can add the primary keywords that you want to track from your Ahrefs dashboard. This tool is more famous for its comprehensive features for backlink management. But, if you are a beginner and looking for a highly-advanced tool, then you can go for Ahrefs. This tool gives you a wide range of insights like organic traffic, visibility percentage, changes in position, and much more.

3. MonsterInsights

If you are using WordPress CMS and looking for a highly-intuitive tool to keep track of your analytics and keywords then MonsterInsights is the best tool for you. All you need to do is first connect your Google Analytics with MonsterInsights and then you can view all the important data in the WordPress dashboard.

With this tool, you can have access to the top fifty Google search terms and it also shows where you rank for them. Along with just ranking positions, this tool also lets you check CTR, average position, impressions, and more for every keyword. If you are looking for a minimalistic kind of analytics report for your site, then MonsterInsights is your perfect tool.

4. SERPWatcher by Mangools

SERPWatcher by Mangools is an all-in-one powerful tool for your business that lets you do multiple things along with tracking the keywords. All you need to do with SERPWatcher by Mangools is that, add your site, upload the primary keywords that you want to track and it’s done.

Along with this, SERPWatcher by Mangools also sends you custom emails that you can set on which event you want a trigger from the tool. All in all, this tool makes managing multiple things much easier. One lucrative thing that SERPWatcher by Mangools offers is that you can also see the future projection of keywords ranking based on the current data.

5. Serpstat

The last but very powerful tool that you can use for keyword monitoring is Serpstat. It’s a full-service SEO tool that helps you with various important updates regarding your site. Right from keyword research, backlink analysis, to searching for new backlink opportunities, Serpstat is among the best tools to start your SEO journey.

The best part about this tool is that it provides you data with easy to understand stats so that you can improvise your SEO strategy accordingly and grow traffic.

These were the top five tools that you can use to keep track of your keywords and stay ahead of your competitors. Pick any tool and start analyzing your site’s now for improvising your SEO and marketing strategies.